I found this quite an eye opening film it is based on the research, change and innovations, which are happening within the fashion industry.
It explores many different areas of the fashion industry but it is all based on two key themes the environment and what the future of the fashion industry looks like.
One section of this film that I found particularly interesting was the work of the company BioCouture they are experimenting with growing materials using living organisms, which hopefully in the future they will be able to create sellable garments from.
One fact that particularly shocked me was that every year the process of water dyeing or textiles disposes the equivalent of half a Mediterranean Sea into our rivers and streams. Also adding to this there is 200,000 tons of toxic chemicals that escape wastewater treatment and ends up in those same waters, this comes only from adding colour to our textiles.
This particular film has not really influenced or changed my perspective on the fashion industry and the subsequent effects that the industry has on the planet as I was already very aware of the effects. As a consumer and potentially having a career within this industry I understand the importance of trying to end fast fashion and educating consumers about the effects each garment has on the planet and what they can do to become more sustainable.
Also teach consumers how to repair garments instead of immediately buying a new replacement garment and why this is so important.
Bibliography
The Next Black – A film about the future of clothing
(YouTube – AEG)
Unpicking Fashion 